Vera Vega
“It is my hope to encourage women to let their adornments and “final touches” speak their personality.”
Eva started the Danish jewellery label Vera Vega during her cand.ling.merc. studies in marketing. Initially Vera Vega featured minimal jewellery with a Scandinavian aesthetic. Today, her style has evolved and eye-catching statement pieces are now featured alongside her more simple jewellery designs.
Eva designs with a graphic aesthetic and fuses Scandinavian minimalism with colourful, trendy designs. She has always been creatively inspired by contrasts. Playing with architectural silhouettes, diamonds, colourful zircons and matte vs polished details, Vera Vega explores innovative ways of balancing opposing influences.
The label presents an elevated aesthetic with a personal twist, enticing you to mix and match the clean silhouettes and express your story through your choice of details.
Another element Eva plays with in her design process of the silver designs is versatility. Vera Vega jewellery can often be worn in different ways. The collectable rings can be mixed or stacked, the necklaces can be layered, the earrings can be paired asymmetrically - it is Eva’s hope to encourage women to let their adornments and "final touches" speak their personality.
Vera Vega pays tribute to the simplicity and long-lasting quality of sterling silver. High quality has always been a cornerstone in Vera Vega's DNA and is extremely important in everything Eva Lund does. Consequently, all her jewellery is crafted in sterling silver and/or gold-plated with 24 karats gold. All diamonds and pearls are also set by hand, yet maintaining an affordable price point.
Vera Vega jewellery quickly earned recognition by Scandinavian it-girls and has adorned a clientele of inspiring women, such as the bloggers Celine Aagaard, Hanni Gohr, Emilia de Poret and Danish celebrities like Christiane Schaumburg-Müller, Shirley, Sarah Grünewald and Lina Rafn.
