Plan C is an Italian luxury fashion brand founded in 2018 by Carolina Castiglioni, daughter of Marni's founders. Headquartered in Milan, the brand offers high-end women's clothing and accessories characterized by edgy designs, vibrant color palettes, and a blend of masculine and feminine elements. Plan C's collections are crafted from premium materials with a charming tactile feel, aiming to create unique and long-lasting pieces for modern and confident women.